Reunion Marketing's Blog
I was listening to an episode of “The Bill Simmons Podcast” a few months ago and came across this interview with Scott Harrison of Charity Water. Simmons typically talks sports and interviews athletes and other […]
This Is How To Foster Your Brand With Digital Marketing Campaigns
It’s not enough to plant a garden. Even if you do the work – get your hands dirty, shove some seeds into the soil, and feel proud of a job well done – you haven’t […]
Weather the Potential Auto Industry Downturn with Smart Advertising
As most people involved in the automotive industry are well aware, 2016 was a blockbuster year in terms of sales and profits for auto manufacturers and dealers alike. Sales easily surpassed analysts expectations of 17.7 […]
Why You Should Preview Your Paid Search Text Ads – and How
When I first got into paid search, I wanted to see my ads in action. I got excited. I mean, I just created an ad from scratch. I know it’s not hard to put a […]
How Does Attribution Affect My Digital Marketing Campaigns?
Is your agency or marketing department identifying when customers convert? This is an important question as digital marketing becomes the predominant method of advertising your business or product. It’s no longer sufficient to claim XX […]
Every marketer knows it’s vital to run several versions of an ad (Facebook ad included) – also called split testing or A/B testing – if you want to find out what works for your clients. […]
Is your content good? It’s a simple question that may have a stinging answer. You, however, need to be honest with your answer and start employing ways to make it better. And it all starts […]
How People Read Your Content: 3 Natural Barriers to Readability
If you want people to read your content, it makes sense that you should understand how they read in the first place. We already know that people looking for information online skim rather than read […]
Success through Opportunity: Creating a Positive Workplace Environment
“The paint on the walls did not feed the children, nor did it tend the sick or educate the ignorant, but it gave hope and light, and helped to make people see there could be […]
Reunion Marketing Takes on The 2017 CBT Automotive Conference
Earlier this year, I attended the 2nd CBT Automotive Conference in Atlanta, Georgia, along with a few members of the Reunion Marketing team. It was a great experience, and I want to share some of […]
Reunion Marketing is No Longer a Digital Marketing Agency
Okay … admittedly, this was my first attempt at a clickbait title. In my defense, however, that title contains the message that I’m most passionate about in today’s marketing world. Stop thinking about marketing in […]
How Brand Identity and Brand Integrity Go Hand in Hand
You know what they say about opinions — everybody has one. And with access to Facebook, Instagram, LinkedIn, and Twitter, we all have a personal platform to share our opinions, no matter the context, background, […]